We work with both the error lists from zDirect and your tool for data transfer to Zalando—for example, Tradebyte, Channel Pilot Pro, or other providers. We can solve some problems directly, while for others we will consult with you and advise you on how to achieve good results as quickly as possible.
Efficient Zalando data management and optimization for your Zalando success
We fix data problems, optimize product listings, and increase your sales figures on Zalando. With our customized Zalando optimizations, you can put your products in the spotlight. We fix data problems and transform incorrect information into accurate details that improve your product listings on Zalando and delight customers. This not only increases your visibility, but also catapults your sales figures to new heights – for sustainable success on the marketplace.
Effectively manage and edit Zalando error lists
Errors in the data or during transmission can significantly hinder the sales process. We help you analyze and fix error lists and account issues so that your products are available on Zalando quickly and without errors.
- Rapid troubleshooting: Reduction of delays in product launch.
- Proactive problem solving: Identifying and resolving data issues before they impact sales.
- Optimal findability: Monitoring of Zalando CXM (Customer Experience Model) and account health metrics (cancellation rate, delivery on target, etc.) and consulting
Solving data problems for smooth sales processes
We ensure that your product data meets Zalando's requirements. From specification to enrichment, we optimize your data to ensure maximum sales opportunities.
- Correct specifications: Adaptation of data to Zalando's specific requirements.
- Data enrichment: Improvingdata quality for better findability and higher conversion rates.
- Optimized product pages: Additional product information for better discoverability and more sales
Data enrichment for maximum visibility and conversion
Through the targeted enrichment of product data, we improve the findability of your items and increase conversion on your product detail pages.
- Maintenance of special descriptions: Use and maintenance of special descriptions to increase product appeal and differentiate yourself from your competitors.
- Keyword optimization: Integration of relevant keywords for better search results.
Reduction in return rates through accurate data
A low return rate is crucial for long-term success on Zalando. We support you in implementing measures that minimize returns.
- Store size information: Precise size information to reduce incorrect purchases.
- Detailed product information: Complete and accurate product descriptions for informed purchasing decisions.
- Improved product images: High-quality images for better presentation of your products.
In our magazine, you will find more tips on how you can reduce Zalando's return rate.
Frequently Asked Questions
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By account health, we mean that there are no major discrepancies between Zalando's requirements for you as a seller and your sales performance. For example, if your deliveries to customers are frequently late, Zalando may restrict the visibility of your products, which will lead to fewer sales.
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We analyze your existing data, identify potential for optimization, and enrich your product information with relevant details and keywords to increase findability and conversion. We use all the possibilities offered by the marketplace to do this. At Zalando in Germany, for example, this includes the "special description."