Marketplace optimization

Online marketplaces are an additional way of marketing and selling products alongside traditional product search engines and price comparison portals. The main difference to product search engines is that marketplaces use their own shopping cart system. Purchases are not made in your own store, but on the pages of platforms such as Amazon, eBay & Co. Purchases made can then be transferred to your own merchandise management system and processed via an interface.

A major advantage of using online marketplaces is their wide reach due to the popularity of these platforms. As a retailer, you can benefit from the marketplaces' existing customer base and increase your sales. Our agency will be happy to support you in optimizing your presence on marketplaces. If you are not yet active on marketplaces, we will be happy to advise you on smooth integration.

You probably know the situation: too little time, too many topics. Especially if you are active on several marketplaces, this can also quickly become quite complex. The requirements for product data differ and each marketplace works differently - and requires specifically optimized data in order to be found. Not to mention the know-how required for optimization and for using the right advertising options and management for a profitable business. With the support of an agency, you have a partner for your marketplace business who can also advise you on other issues.